Credential(s) Offered
Bachelor's degree and above, Employment, Measurable Skill Gain Leading to a Credential
Method of Delivery
Hybrid or blended
When offered
Daytime Hours, Evening Hours
Instructional Program (CIP)
Description
The strategic communications program prepares students to use advertising, public relations, social media, and organizational communication to build mutually beneficial relationships between an organization and its key stakeholders.
Students graduating from this program will know and understand how to use advertising, public relations, social media, branding, crisis communication, media relations, research methods and evaluation tools to help organizations communicate and build relationships with their publics.
They will be prepared to work for advertising and public relations agencies, companies big and small, governmental agencies, and nonprofit organizations such as universities, hospitals, museums and NGOs.
Details
Hours
123
Entrance Requirements
High School Diploma or Equivalent
School
ARKANSAS STATE UNIVERSITY (ASU) - JONESBORO (4 YR)
WIOA Approved Program
Yes
Training Location(s)
Arkansas State University Jonesboro
Local WIB
5050 - Northeast
Name of Credential
Bachelor of Science in Strategic Communications
Type of financial aid offered or have access to
Pell
Refund Policy
yes
Is the proposed curriculum currently certified by an accrediting agency or similar national standardization program?
Yes - HLC
Is this proposed curriculum considered a nontraditional program of training services for women?
No
Is this proposed curriculum considered a nontraditional program of training services for men?
No
Cost Items
Books (Estimated)
$4,580.00
In-State Tuition
$34,226.80
Total In-State Program Cost
$38,806.80