Sr. Lead, Emerging Product

at Under Armour, Inc. in Little Rock, Arkansas, United States

Job Description

Sr. Lead, Emerging Product

Date: Sep 9, 2022

Location: Remote, US

Company: Under Armour

Under Armour has one mission: to make you better. We have a commitment to innovation that lies at the heart of everything we do, not just for our athletes but also for our teammates. As a global organization, our teams around the world push boundaries and think beyond what is expected. Together our teammates are unified by our values and are grounded in our vision to inspire you with performance solutions you never knew you needed but can’t imagine living without.

Position Summary

The Senior Lead, Emerging Product is responsible for building and executing on the roadmap for our emerging digital products. This includes (but is not limited to) Metaverse, Social Commerce, ArmourHouse (wholesale selling tool), and Voice. In this role, you will be contributing to how we build new, innovative digital products and consumer solutions, positioning UA to attract a younger consumer and for future growth.

Essential Duties & Responsibilities

+ The Senior Lead owns a coherent portfolio of projects and is accountable for the entire lifecycle and identifying new areas of investment (new projects) for the product. Product decisions are highly complex and have long-term strategic impact on the overall product experience and business value.

+ You will engage the consumer to identify their needs and spot opportunities to build features that increase engagement and delight to drive future loyalty with the Brand.

+ Scope and prioritize features to maximize impact for our consumers and the long-term differentiation of our products.

+ You should understand the competitive space better than anyone else. Be an expert on your portfolio with a point of view on how we differentiate our experience.

+ In this role, you will lead multidisciplinary teams (engineering, design, project management, etc.) to deliver complex features and strategic capabilities.

+ Starting with the consumer, you will identify their needs and spot opportunities to build features that increase engagement and delight to drive brand love.

+ Know when to communicate what to whom, bringing teammates to the table at the right time and ensure effective flow of information.

+ Optimize product features through A/B testing. Analyze product data and make iterative product changes based on consumer feedback.

Qualifications (Knowledge, Skills & Abilities)

+ A successful Senior Lead, product is passionate about great products and the consumer experience with the ability to break down complex problems and present to executive leadership concisely.

+ You are an entrepreneurial negotiator for their team. You can identify, negotiate, and secure resources needed for a plan that they define. You understand the priorities of their extended team (i.e., their Product / PA) and how to operate effectively within them. You proactively propose trade-offs in resourcing or scope and identify ways for disparate teams to work together to achieve a common goal.

+ You can collaborate with and motivate cross-discipline teams to achieve goals.

+ You are a very strong group presenter, giving clear and motivational presentations that align teams and compels people to action.

+ As such, your ability to communicate clearly is paramount. Product Management is art and science, strategy and tactics, passion, and reason. This requires succinct and effective written communication, and the ability to summarize a topic and provide teams with clear direction.

+ Team Player. Loves being part of a team, both leading and service; demonstrate deep commitment to colleagues

+ Humble & Hungry. Confidence without arrogance; driven to continually “up their game” regardless of prior successes.

+ Unparalleled Integrity. In good times and bad, lives the UA Way; takes ownership for mistakes; delivers tough messages directly; doesn’t “back-channel”.

+ Accountable. Commits to stretch goals and delivers; holds self to highest performance standards.

+ “Gets” Under Armour. Passionately embraces the challenge and effort to keep UA unique; committed to go the extra mile to build/protect the brand.

Education And / Or Experience

+ Minimum 5+ years in digital product management role (E-Commerce experience preferred)

+ You should have demonstrated success as a product leader in emerging products or the field of innovation in consumer facing products working at global scale

+ Excellent analytical and problem-solving skills. Proven ability to find answers to business questions via hands-on exploration of data and research. Skilled at creating engaging and well thought out presentations on variety of topics.

+ You are skilled at multi-tasking, prioritizing your work and problem solving and are diligent about documentation to support cross training and teammate growth.

+ You have demonstrated experience leading successful teams.

+ Bachelor’s degree in technology, marketing, math, or related discipline. (MBA Preferred)

+ You have experience working with remote vendors, teammates, and customers in other countries.

+ You have experience working with Agile tools such as Jira, collaboration tools like Confluence and Roadmunk.

Other Requirements

+ Return to Work Designation: Fully Remote

+ Travel: IE- 1-2 times per quarter


+ No Relocation Provided

At Under Armour, we are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, color, religion, sex, pregnancy (including childbirth, lactation and related medical conditions), national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information (including characteristics and testing), military and veteran status, and any other characteristic protected by applicable law. Under Armour believes that diversity and inclusion among our teammates is critical to our success as a global company, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool.

Learn more about Under Armour’s COVID-19 response and Teammate vaccination policies here .

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Job Posting: JC221130135

Posted On: Aug 13, 2022

Updated On: Oct 02, 2022