Senior Shopper Insights Manager, Walmart Customer Developmen

at Unilever in Rogers, Arkansas, United States

Job Description

Background & Purpose of the Job

The Walmart and Club Consumer & Market Insights (CMI) team is looking for an experienced, strategic and passionate professional who can connect the dots to reveal new insights and elevate Unilever and Walmart growth. This is an exciting opportunity to drive engagement and growth with this priority customer across Unilever flagship brands . In this role you will represent the voice of the shopper, integrate Unilever shopper and category knowledge with custom research to provoke transformational business action and drive sustainable marketplace impact. As a Senior Insights Manager , you will be the expert on the Walmart shopper and provide best-in-class insights grounded in understanding omnichannel shopper behavior and decisions. Who You Are & What You’ll Do ?

+ I nsights leadership: Lead insights and ideas that drive and unlock growth opportunities . Provide fact-based, strategic, shopper-centric point s of view to inspire deeper shopper understanding . ? Communicate the voice of the shopper including attitudes, behaviors, motivations, barriers and pain points. Must be able to connect the dots to build integrated, inspiring and insightful category growth stories to inform business decisions. Offer foresight rather than just insight, helping to shape the future through strategic thought leadership.

+ Research acumen : Demonstrate research expertise by developing effective, e fficient learning plans and selecting fit for purpose methodologie s. Interpret and synthesize information across data /analytics platforms , primary and secondary research , trends, social media data, e- c ommerce and existing learning.?

+ Analytical proficiency : ? C omfortable with sales , panel , and social media data . Ability to leverage data sources to deliver actionable learnings and insights against key business objectives and questions.

+ Strategic c onsultant: Demonstrate holistic thinking, strategic agility and thought leadership with all levels of stakeholders . Develop strong collaborative partnerships with stakeholders to proactively identify business challenges and opportunities . Identify foundational and customer -specific knowledge gaps and create and lead a research agenda to deliver actionable insights.

What You’ll Need To Succeed ?

+ Strong p roficiency in fundamental quantitative and qualitative primary research method ologies , syndicated data , social listening tools and analytic approaches .

+ A bility to match appropriate methodologies to business needs and insights questions.?Experience and expertise in core market research principles – sample design, data collection and analysis techniques, appropriate action standards.

+ Strong, persuasive storytelling skills and experience with weaving insights from multiple data sources into a cohesive and compelling narrative.

+ Ability to mine cultural, socioeconomic, and category trends for strategic opportunity areas and recommend appropriate business strategy and action.?

+ Develop an objective point of view and feel comfortable sharing it, be seen as a strategic thought leader on the team.

+ Interpersonal, listening, and influencing skills. Ability to collaborate with, and communicate to, a range of management levels.

+ Communicate key learnings and recommendations in a clear and concise manner, both written and verbal communication.

+ Passion for high performance and results driven.

+ Strong drive to generate new initiatives and see them through to action

+ High levels of leadership in influencing senior stakeholders and peers ?

+ Develop high impact actions in collaboration/ partnership with CMI & Category Management, and external partners ?

+ Demonstrate flexibility and agility, a bility to respond to change , accept ambiguity and adapt to new situations quickly.

+ Proactively partner with peers and cross-functional teams locally and remotely to maximize learning and impact.

+ T ake personal responsibility and accountability for execution and results.

+ Proficient understanding of the digital and specifically e-commerce business landscape.

+ Superior skills in project management, end-to-end management of the research process.

+ Manage external suppliers to execute research projects efficiently.

+ Minimum 8 + years total experience; primary research experience in CPG, retail, or Customer Development space .

+ Bachelor’s degree required; Master’s preferred.

What We Can Offer You

Culture for Growth ( | Top Notch Employee Health & Well Being Benefits ( | Every Voice Matters ( | Global Reach ( | Life at Unilever ( | Careers with Purpose ( | World Class Career Development Programs ( | Check Out Our Space ( | Focus On Sustainability (


Unilever is an organization committed to diversity and inclusion to drive our business results and create a better future every day for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability. For more information, please see Equal Employment Opportunity Posters

Employment is subject to verification of pre-screening tests, which may include drug screening, background check, credit check and DMV check. If you are an individual with a disability in need of assistance at any time during our recruitment process, please contact us at . Please note: This email is reserved for individuals with disabilities in need of assistance and is not a means of inquiry about positions or application statuses.

Job Category: Marketing

Job Type: CMI Manager

Industry: Unilever_Experienced_Professionals

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Job Posting: JC218718780

Posted On: Jul 15, 2022

Updated On: Sep 10, 2022