at The Hershey Company in Bentonville, Arkansas, United States
Job Location: Bentonville, AR
The Shopper Insights Associate Manager will develop and deliver best in class shopper insights for the Walmart and Sam's Sales teams. This position will be located in Bentonville, AR and will function as the Shopper Insights partner for the Walmart Sales Category Management (non-Advisor) and Sales teams, reporting into the Director of Sales Analytics - Walmart/Club.
*Support the Director of Sales Analytics in the development and deployment of the insights plan for the Walmart category management and sales teams
*Assist in gathering inputs into research projects from the insights plan by collecting information sources and managing research suppliers
*Support the Director of Sales Analytics in preparing unbiased, action-oriented recommendations
*Support the Walmart Category Management and Sales teams with key insights to inform customer planning meetings, seasonal deep dives, and line reviews
*Interact on a regular basis with key members of the Walmart Category Management and Sales teams
*Continuously expand knowledge of new insights methods and storytelling approaches through training and peer mentoring
*Education: Bachelor's Degree Required - minimum
*2-4 years of Consumer, Shopper Insights and/or Category Management Experience
*Ability to build dynamic relationships with Key Decision Makers (KDM) and engage with decision makers up to and including senior levels of the organization.
*Prior knowledge or work experience with qualitative (including focus groups, 1-1s, ethnographies, etc.) and quantitative (mobile device, web/online, telephone, etc.) research methods, panel data such as Numerator, Nielsen, IRI or Loyalty.
*25% - 35% travel required.
If you require a reasonable accommodation as part of the application process, please contact the HR Service Center (firstname.lastname@example.org).
The Hershey Company is an Equal Opportunity Employer. The policy of The Hershey Company is to extend opportunities to qualified applicants and employees on an equal basis regardless of an individual's race, color, gender, age, national origin, religion, citizenship status, marital status, sexual orientation, gender identity, transgender status, physical or mental disability, protected veteran status, genetic information, pregnancy, or any other categories protected by applicable federal, state or local laws.
The Hershey Company is an Equal Opportunity Employer - Minority/Female/Disabled/Protected Veterans